Fruit Attraction
Oct 6-8, 2026Next UpNever Miss a New Edition
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Overview
The Fruit Attraction expo transforms Madrid into a focal point for the international fruit and vegetable industry. This event is a showcase of diversity, innovation, and the highest quality within the sector. Attendees gain insights into the latest industry developments, ensuring they remain competitive in a rapidly evolving market.
Behind the Scenes
At Fruit Attraction, the entire supply chain of the fruit and vegetable sector converges. Professionals from around the world seize the opportunity to network, share knowledge, and discover new market innovations. The expo is a bustling marketplace featuring a wide array of exhibitors, from fresh produce to food logistics, catering to a diverse audience that includes producers, importers, exporters, and representatives from the HORECA sector, among others.
Event Highlights
Fruit Attraction serves as a catalyst for discussion on critical industry issues, spreading expertise, and fostering a commitment to environmental stewardship. The event stands out for its focus on sustainability and efficient use of resources. Attendees can expect a variety of engaging side events, including:
- An Innovation hub showcasing over 40 innovative products and services along with awards for outstanding achievements;
- The Fruit Attraction Awards honoring creativity and functionality in exhibition design;
- The Fruit Attraction LiveConnect platform, enhancing the in-person experience with digital connectivity.
Key Facts
- Exhibition space spans 78,000 m2
- Hosts 2,400+ exhibitors from over 60 countries
- Welcome over 121,100 visitors from more than 150 countries
- Features 10 dedicated expo halls
- Includes over 90 conference sessions with 3,200+ participants
- Offers an International Buyers Programme
- Hosts the prestigious Innovation Hub Awards
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