ITB Berlin 2026

As the global travel community evolved, the importance of in-person trade meetings surged, culminating in the successful ITB Berlin 2026, held from 3 to 5 March at Messe Berlin. This landmark event, marking its 60th anniversary, showcased more than 10,000 international and German exhibitors, affirming its status as the EU's largest travel trade show.

Throughout the show, visitors had the opportunity to engage with industry leaders, uncover key trends, and forge valuable connections within the travel business. The expansive display included information stands, hotels, and property offerings, providing a comprehensive view of over 180 travel destinations.

Each of the nine segments at ITB Berlin 2026—Adventure & Responsibility, Career, Culture, LGBTQ+, Luxury, Medical & Health, MICE, Technology/TTA, and Youth—presented a wealth of products and services. Over the three-day fair, travel professionals explored the industry's breadth, taking advantage of numerous networking and learning opportunities.

In 2026, ITB Berlin celebrated its 60th anniversary with a special programme. The ITB Berlin Convention and the ITB Transition Lab offered unique insights into the latest industry developments, alongside expert advice on strategies and investment opportunities.

Expolista helps you prepare for ITB Berlin 2026 by offering direct access to a curated exhibitor list, detailed company profiles, and insights into the latest trends. Use Expolista to streamline your planning, connect with exhibitors before the show, and explore new opportunities faster and more efficiently.