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Overview
The World of Coffee stands as a pivotal event for coffee aficionados and professionals alike, offering a comprehensive showcase of the industry's latest products and innovations. This event, which spans over three decades, is an initiative by the Specialty Coffee Association designed to connect the entire coffee supply chain under one roof.
As a sector leader, the expo provides attendees with a broad spectrum of coffee-related items, from exquisite blends to the latest industry advancements. The expo, now a significant node within the wider World of Coffee network, facilitates market trend exploration, knowledge sharing, and partnership formation.
Behind the Scenes
The World of Coffee expo opens its doors to a diverse crowd including growers, roasters, café proprietors, baristas, traders, retailers, and F&B experts, as well as coffee enthusiasts. It serves as a prime location for more than 650 exhibitors to increase brand visibility, engage with key stakeholders, and forge collaborations.
Attracting over 17,000 industry buyers, the event garners attendance from the global specialty coffee community and other sectors such as food, hospitality, and HORECA. Influential business figures make up nearly half of the expo's visitors, seeking the latest in brewing equipment, green coffee, retail accessories, wholesale roasted coffee, packaging solutions, professional services, and more.
Event Highlights
At the World of Coffee, participants have the unique opportunity to witness the entire coffee production process, from cultivation to the final cup. The event is enriched with interactive workshops, conferences, product demonstrations, and tastings.
Highlights include the annual Coffee Design Awards and Best New Product Awards, which showcase and celebrate excellence within the industry. Moreover, the event is committed to sustainability, a core principle upheld by the Specialty Coffee Association since 2012.
Key Facts
- Over 650 exhibitors participating
- Attendance of more than 17,000 industry professionals
- Representation from over 90 countries
- Insights from 200+ global industry experts
- Recognition through the Best New Product Awards
- Celebration of creativity with the Coffee Design Awards
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